We often get asked last minute to film a project with very little time to plan. While we are happy to help in a pinch, some things are best left to the last minute, and filming a video is not one of them. Here are a few reasons to plan ahead for your next video project.


Projects That Benefit From Planning Ahead


There are some projects where waiting until the last minute can work in your favor. For example, if you’re filming a live event, it’s often impossible to predict what will happen or when.


In cases like this, it’s better to be prepared with multiple cameras and crews, so you don’t miss a beat. However, planning ahead is key to ensuring a smooth shoot if you’re filming a commercial or corporate video.


Why Should You Plan Ahead?


There are a few key reasons you should plan ahead for your next video project, regardless of the type of shoot.


Secures the Date and Time that Works Best for Everyone


When you wait until the last minute to book a shoot, you run the risk of not being able to get the date and time that works best for everyone involved. If your project requires specific people or locations, securing the date and time as soon as possible is crucial.


Ensures You Have the Right Equipment


If you have a specific vision for your project, it’s essential to ensure you have the right equipment to make it happen. Trying to film a complex project with inadequate equipment will only lead to frustration and less-than-stellar results.


Allows for Creativity and Flexibility


One of the benefits of planning ahead is that it allows you to be more creative and flexible with your shoot. If you know you have the time and resources to try something new, you’re more likely to take risks and experiment. This can lead to some truly unique and innovative results.


Gives You Time to Develop a Clear Concept


One of the most important aspects of any video project is the concept. This is what will guide your entire shoot, from start to finish. If you wait until the last minute to develop a concept, you’re likely to end up with something that feels rushed and unfinished.


Planning ahead ensures that your concept is clear and well-defined before you even start filming.




While there are some benefits to waiting until the last minute, planning ahead is always best when filming a video. Doing so ensures that everyone involved is on the same page and that everything runs smoothly on the day of the shoot.


Look no further if you’re looking for a professional videography team to help with your next project. Our production house in Toronto specializes in corporate and commercial videos and headshots and would be happy to help bring your vision to life.

Published On: September 8th, 2022 / Categories: Uncategorized /

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